Although so far the most popular instant messaging application on the planet has been kept away from advertising, this has days counted. According to a report from the Wall Street Journal, WhatsApp states will begin to integrate ads from 2019.
For some time it has been speculating about the advent of advertising to WhatsApp. And it is that, although the policy of the platform has always defended the absence of advertisements, after canceling the payment of the annual fee for the use of the application began to collect force the hypothesis that was to fall some advertising formula, since the annual quota was the only Source of income from the app.
According to the Wall Street Journal, the moment the analysts had predicted is about to arrive, and next year Facebook will begin to monetize the more than 1.5 billion users of the instant messaging platform through ads in WHATSAPP.
Through WhatsApp Business, the app that officially arrived last January, consumers will be able to request useful information from a company, start a conversation with a brand or ask for assistance. WHATSAPP will charge companies for the use of these channels of communication and assistance, so you can also monetize the use of the platform in this way.